The development of technology cannot be stopped, and you should not disregard it either. Today's customers demand it. But the elder group, the Baby Boomers, make up a sizable share of today's online clients. They also have a lot more disposable income to spend even though they aren't quite as tech-savvy as their children and grandchildren. Here, we look at how to adapt your website so that it is usable for the increasing number of senior citizens who use the internet many business listings . What desires do the senior population have? Around 20% of the population, or over 14 million Baby Boomers, live in the UK, making up a comparable proportion to Generation X, Millennials, and Generation Y. Despite what you may think, they are ardent internet users and, pound for pound, have more disposable income than younger generations. It's critical to comprehend what older customers want when they shop online if you want to offer them the same degree of customer service a...